Materials for Liquidnet

Including a winter campaign concept that ran for three years. We created and sent children’s art kits to Liquidnet members with prepaid-return envelopes. They sent back drawings created by children in their lives, along with title and child’s age. We then published the drawings into an annual art book and mailed it to the members as a holiday gift. Liquidnet also donated money to charity on behalf of each child who participated.

Art direction and design from inception to completion, including prototypes.