March 2020 - Covid hits NY hard and we are all sent home. We scramble to move our previously-only-in-person workforce home, and work out how to continue producing and collaborating remotely.

Then we had to create everything that ever needed to exist about Covid-19, quickly and accurately and on-brand.

Communication to patients, to front line staff, to the work force at large, to the general public, to government employees, to community leaders, to consumers, to senior leadership... Countless iterations, as information changed and so much pressure to get it right for everyone’s health and safety.

An impressive feat of teamwork and purpose accomplished by all involved.
Here is just a sample of what we produced: